This will help you work out what sections or pages you want to include. Consider what information or transactions your customers will want and make sure the site is structured to make it easy for them to find and do the things they need. Just as you might hire a professional to design your site, you might also want to consider hiring a professional to write and structure your content. A website that is well designed and easy for customers to use will help your business stand out.
Having relevant and appropriate content and images will help customers understand your products and services and will make them feel comfortable with buying from your business. You can build your own website or have a professional web developer build it for you. Websites need to be kept up to date, so make sure you plan for ongoing maintenance. You can use a website publishing package to build your own website.
These are similar to word processors, but also have inbuilt features to convert your text and images to web content and send it to your website. Having someone else build a website for you is a good idea if you're new to online business. A professional web developer can build your site quickly and provide guidance on successful web design.
Hiring a professional can be particularly useful if you are looking at having an online shop or offering other services through your website. You will need to design your website so it can be easily used on smartphones and other mobile devices.
Optimising your website for mobile use means that the growing number of people using phones and tablets to access the internet can use your site while they are out and about. General enquiries: 13 QGOV 13 74 Home Starting a business Information technology IT and internet for start-ups Doing business online: the basics Creating a website. Information technology IT and internet for start-ups. Doing business online: the basics Benefits of doing business online Providing your services online Buying online Selling online Creating a website Promoting your business online Legal obligations for online business Online security and fraud Information technology risk management Internet banking.
Creating a website Most customers will expect to be able to find your business on the internet. To create a website, you need to follow 4 basic steps. Register your domain name Your domain name should reflect your products or services so that your customers can easily find your business through a search engine. Find a web hosting company You will need to find a web hosting company to get your domain name on the internet.
Different technologies require different approaches when you start using them online or downloadable software, etc. It is up to you, which one to opt for. However, you need to consider some vital factors that may include:. To put the things at ease for you, we have highlighted several categories that cover all the instruments needed to build a website.
They include in-house resources PC with the pre-installed OS and browser , web designer tools website and template builders , and additional software that is not mandatory but will certainly make your life easier graphic and text editors. Having a computer is not enough to start operating it. You will need to have an operating system installed to move on. The OS is actually the soul of your PC. It launches all major functions as well as the computer itself.
It may also deliver some extra features, customization tools, and already built-in features. You are to decide, which one to choose. Although you probably have the one already installed, we will only highlight the top 3 options available for users. Windows — is a popular operating system that holds over half of the OS market share. The system is very user-friendly making it simple to set it up, log in, and get started.
Windows comes in multiple versions regularly updated. Each version bring s a selection of baseline features, which make it a 1 hardware choice today. Windows OS might be a good choice whether you are an ordinary home user, gamer, or corporate worker.
Linux differs from traditional OS types, as it is an open-source operating system. Launched in , the system can be met not only on desktop devices but also on smartphones and tablets, gaming consoles, electronic book readers, digital recorders or storing devices.
The software was launched to oppose Microsoft. It delivers ease of use as well as a wide range of built-in apps. Switching between different OS versions might be a nightmare. So, if you are used to Windows, working with Mac will be like grasping at straws with all the elements placed in a different and annoying way, and vice versa. A web browser — is a software app that appears to be your guide to the inside world of the Global Web.
The software helps to not only access web pages but also take the use of some web instruments, tools, or extensions. Having a browser is vital in case you decide to use SaaS online website builders or popular CMS solutions. Otherwise, you will not be able to access web design and customization tools.
While operating systems usually come with already integrated browsers Windows comes with Internet Explorer while Mac has Safari browser installed on default , you might need more enhanced, lightweight, and functional software to surf the web.
Apart from good performance and privacy tools, the browser comes with a selection of extensions and integrated apps. They include parental control tools, CPN services, etc. On the other hand, Chrome is one of the resource-hungry browsers. Mozilla — is a popular browser that has recently received its biggest overhaul in the last decade. The software is extremely easy to use and flexible.
Opera has been underrated for many years. The web browser offers great functionality and integrated tools that are vital for effective web browsing. For example, users may benefit from built-in ad blocker in addition to Opera Turbo functionality. It is used to compress the traffic and ensure faster access to popular web pages. In addition, the app offers multiple customization tools and extensions to enable.
The idea of using online website builders is to let users access them via browser with no extra software or additional downloads. You simply log in and start the editing process. We have highlighted several good options in terms of ease of use, feature set, and affordability:. Wix — is a leading website building platform, which works great for creating different types of websites.
It offers a rich feature set for small business projects, portfolios, digital stores, etc. The software uses the latest technologies to let newbies and web design pros build sites in minutes.
No deep coding skills are necessary as the website builder uses intuitive approach to the website development process, which is understandable to everyone. Wix has a superb free plan, which lasts for the unlimited period of time and lets you explore the entire functionality of the system.
Try Wix for Free. The software features an intuitive WYSIWYG editor in addition to a selection of adaptive templates, third-party integration and instant support options. The use of the website builder does not imply any programming awareness, which makes it a perfect choice for newbies. There is no completely free trial here yet the system allows testing its integrated functionality during the free day trial.
This is more than affordable for an ordinary user. Try uKit for Free. The key benefit of using online website builders is that you may access them whenever you want. A user only needs a device connected to the Internet and data to login. There is no need to download several versions to have installed on multiple devices. All website building instruments may be accessed with a click.
Owning both versions of the domain name is for the protection of your branding. This is a recurring expense for as long as you want to keep your website and associated services up. Learn more about Choosing a domain name.
A web or website host is a company that owns servers located within the country or overseas. You purchase a hosting account which gives you the server space for your website files to be stored on. These files can then be accessed and browsed by all visitors to your website.
There are three common hosting types:. Web hosting is a recurring expense usually charged yearly, for as long as you want to keep your website and associated services up.
You can register and maintain a web hosting account yourself with a hosting company or you can have a hosting account with me. With the former, you will deal with any issues with the host yourself and with the latter, you deal with me. Here are some basic Web Hosting Terms and Conditions. Having one will add that bit of professionalism. Some are perfectly happy to have a free web-based email address, eg gmail. Domain name based email addresses can be set-up through your domain registrar or other independent companies.
Any of these will be a recurring expense. In time, people can quickly recognise you and your business by that logo or branding. A logo is created by a graphic designer. It can be used not only on your website but for other printed materials too, eg business cards, sign boards, stationery and promotional materials. You can see the favicon of your website as a little image on the tab on top of your browser.
As your web designer, I can create and install this for you, using your logo graphic file, at no cost.
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